BETTER BEER | SILENCE
In a world where every ad is screaming for attention, we went the other way—completely silent. For Better Beer, we made two ads with zero noise, zero music, and zero voiceover. Just crisp visuals, a few awkwardly long pauses, and the unmistakable sound of people questioning if their TV is broken. The result? A campaign that cuts through the chaos by saying nothing at all—because when the beer’s this good, it speaks for itself.
